Marketing

Is It Time for Your Agency to Implement a Social Media Policy?

If your business has just ventured into the social media world, you may want to consider looking into a social media policy to add to your company’s employee handbook (you should also encourage your clients to do the same)!  There really is no way of avoiding social media marketing at this point; even Goldman Sachs […]

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Pinterest Versus Clipix: What they are and is there a difference between the two?

Pinterest (founded in 2008), has been called one of the fastest growing social media platforms online today and the third-largest network behind Facebook and Twitter.  Pinterest is a social ‘bookmarking’ site that allows users to collect and share photos of their favorite interests, DIY crafts, hobbies, recipes, websites, etc.  It allows you to organize and

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The Do’s and Don’ts of Tweeting for Small Businesses

Using Twitter may be one of the most powerful ways in connecting with other professionals in your industry.  It helps you get to know your clients on a more personal level.  It is a microblogging service that provides you with a constant news feed from people who you choose to be connected to.  Being able to

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How Creating a YouTube Presence Can Attract Real Estate Accounts and Property Managers to Your Agency

You always hear about the ‘Big Three’ when it comes to Social Media Marketing for condominium associations and apartments.  The ‘Big Three’ being Facebook, LinkedIn and Twitter.  What about YouTube?  YouTube is another great way to enhance your Social Media Marketing Campaign.  The thought of having a YouTube account, I admit is intimidating to most,

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