Marketing

Branding Tips to be learned from Santa this Holiday Season…

“Nobody can conceive or imagine all the wonders there are unseen and unseeable in the world” The “Santa” Brand On Sept. 21, 1897 Francis Pharcellus Church, responding to 8 year old Virginia O’Hanlon, penned “Yes Virginia, There Is a Santa Claus”.  In what would become the most reprinted editorial ever, Church’s prose conveyed the essence […]

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How to Create Engaging Content for Your Social Media Platforms

Think about the last time you were scrolling through your Facebook feed. What posts caught your attention the most? Were there posts that annoyed you? Did you happen to see 7 posts in a row from someone who is an ‘Over-Sharer’? Figuring out your Social Media Strategy can be a little overwhelming, but we have

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Employee Spotlight: Alberto Barros

Meet New Empire Group’s Marketing Director, Alberto Barros! Alberto Barros graduated from Briarcliffe College with a degree in Graphic Design. While attending Briarcliffe, Alberto had many accomplishments including graduating with Honors. This dedication to his work later paid off, landing him the role as Art Director at Creative Media. While at Creative Media, he learned and

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